Press Release: Jen Pringle to Host LEGO DUPLO Storytelling Day at John Lewis!

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Pre-school brand, LEGO DUPLO, is celebrating the launch of its new Read & Build range with a day of storytelling and building at John Lewis OxfordJen Pringle Street in London on Saturday 25th August, hosted by children’s presenter, Jen Pringle.

Located in the children’s department, on the fourth floor of the retailer’s flagship department store, Jen who currently presents Channel 5’s popular pre-school show, Milkshake!, will be reading from the LEGO DUPLO books at regular intervals throughout the day (11am, 1pm, 3pm and 5pm) after which she will spend time playing with the children as they build their very own creations using the colourful bricks and accompanying books.

Guests will be able to build with the LEGO DUPLO at their leisure throughout the day as well as have the chance to participate in a colouring competition and win their very own Read & Build set, signed by Jen herself.

Read & Build is a brand new concept from LEGO DUPLO featuring three unique sets each with a beautifully illustrated book and a set of bricks enabling pre-school boys and girls to bring the ‘story to life’ whilst learning to listen and build. The three sets include Grow Caterpillar Grow!, a story about a caterpillar growing up; Busy Farm which is about Farmer Ted and his animals; and Lets Go! Vroom!, about two friends going on an adventure.

Offering so many ways to play, LEGO DUPLO is perfect for stimulating creativity and encouraging learning through role play amongst pre-schoolers aged 1 ½ – 4 years.  Designed for small hands and big imaginations the colourful bricks are the ideal introduction to creative play, enabling toddlers to build a new adventure every day.

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